Saturday, November 7, 2026

SUPER SQUATS: THE GAME GENIE OF GAINING

Those of you who either grew up in the 90s or are into the retro video game scene know that early 90s Nintendo games were a certain kind of difficult.  “90’s difficult”, people will say.  Home video games were still a pretty new medium for entertainment, having just rebounded from the crash of ’83, and many companies were just getting their legs under them in the home console game and sort of learning as they went.  And a big part of this learning process was dialing in the appropriate degree of difficulty for a game to make it challenging enough to be entertaining without being so difficult that it was impossible to play.  And game developers failed at this task.  Epically.  To the point that one often wondered if there even WAS any sort of playtesting before these games were foisted upon the public.  “Contra”, “Battletoads”, “Silver Surfer”, these “games” were the Omaha beach of 90s gamers, responsible for many lives lost and controllers destroyed in a fit of rage.  Then, one glorious day, Galoob, a company with lots of ingenuity and little scruples, gifted our generation with “The Game Genie”.  This nifty little device clipped directly onto the Nintendo cartridge (which already enhanced gameplay by allowing a shaper connection to the 72 pin connector of the typically flimsy NES console) and, through some sort of programming sorcery, allowed us gamers to put in codes that made the impossible games FINALLY survivable.  Unlimited lives, unlimited continues, unlimited health bars, unlimited time on the clock, full power ups from the start, etc.  People liked to refer to these things as “cheat codes”, but here’s the thing: this wasn’t cheating, it was getting even!  These games started out SO blatantly stacked against us gamers that we NEEDED the Game Genie just to have a shot of actually PLAYING them: let alone beating them!  And that, in turn, is what Super Squats gave to us out here in the realm of physical transformation: a shot.  Super Squats isn’t a gaining cheat code: Super Squats finally made the game playable.


"Video Game Enhancer" sounds like the kind of marketing you'd see on suspect supplements


 

How did Super Squats do this?  Much like how the Game Genie removed obstacles of gameplay, Super Squats removed obstacles of physical transformation.  To start, Randall Strossen, a PhD in psychology, ABSOLUTELY uses the book to brainwash the trainee in order to ensure compliance.  And as Stan Efferding would tell us many decades later: “Compliance is the science”.  Because what we’ve observed through many decades, if not centuries, of physical transformation is that the most important thing is showing up, and to KEEP doing that over a long and sustained period of time.  The details are inconsequential if the consistency isn’t in place.  And Randall brainwashed the trainees into believing a few key things that were crucial to the success of Super Squats and, in turn, physical transformation as a whole: that all the growth was in the last rep of 20, that milk was magic, and that, with enough breathing between reps, we can always add 5 more pounds compared to our previous workout.  These were his Game Genie codes.

 

That first code: all the growth is in the last rep of the 20 rep set of squats.  What Randall was doing was explaining the concept of “pushing close to failure” that is one of the key principles to hypertrophy training.  Decades later, science would continue to confirm this notion, and though it’s absolutely true that one does not NEED to train close to failure to grow (look at the physiques of Olympic level male gymnasts), it’s definitely the FASTER way to achieve hypertrophy compared to training away from failure (look at the TIMELINE it takes to achieve the physique of an Olympic level male gymnast).  However, trying to convey the significance of this fact to trainees can become challenging, as one can observe in the current era of social media influencers.  You tell a trainee that training to failure is important for growth, and they’ll pick exercises that are EASY to fail on in order to make sure they get there, and then they’ll STILL phone in the effort and just sorta quit the set when it starts to suck.  OR you run into the dudes that are totally unboard the failure train, and just grind themselves into the dirt session after session and have no way to grow because they have no way to recover.  Dr. Strossen simplified this by just saying “All the growth is in the 20th rep of the set of squats”, ensuring that the trainee would NOT quit before they got to 20, pushing as close to failure as they possibly could WITHOUT actually failing.  And anyone who has run Super Squats KNOWS what happens if you fail on any rep shy of 20: you spend the next 47 hours OBSESSING over getting that 20th rep “next time”, and then you roll back into the gym and crush it.  With this simple code, Randall was able to convey the significance of training close to failure with a challenging movement and the appropriate amount of weight (“take what you squat for 10 reps and do it for 20”).  He cut through SO much debate and silliness and just got to what matters.


Promising 30lbs of muscle in 6 weeks kinda helped with compliance as well



 


His second code: “GOMAD”.  Milk is magic, drink a gallon of it a day.  What was he doing here?  He was giving trainees a “no count/no track” nutrition protocol for gaining.  In this current era of smart phone apps, it’s hard to imagine there was an era where tracking nutrition input was laborious: requiring the reading of labels and actual BOOKS with nutrition information on it, and then hand jamming all that into a notebook with a calculator to figure out your intake.  There’s a reason I DON’T do that: it was the era I grew up in.  But by giving trainees the task of drinking a gallon of milk a day, Randall created a SMART nutrition goal (specific, measurable, achievable, relevant, time restricted) that would provide all the nutrition needed to benefit from the program, ESPECIALLY when paired with normal daily meals.  There’s nothing magical about milk: it could have been the Building the Monolith diet of a dozen eggs and 1.5lbs of ground beef, or it could have been the Paul Carter Blue Collar diet suggestion of adding 2 PBJs between meals, but no matter the case, this Game Genie code equipped the trainee with the tools to fuel training, recover from training, AND have the nutrition to build muscle from the training.

 

The other code was adding 5lbs to the bar and breathing enough between reps to keep progressing.  Selecting the squat was a genius move for this protocol, as Dan John has revealed in his own high rep squat program “Mass Made Simple” that, by nature of the bar being on the back rather than in the hands, there’s a bit of a physiological disconnect such that we don’t run into the normal governors one encounters with other resistance training movements.  If you try to get “one more rep” on bench, deadlift, chin ups, etc, we can fall flat and fail.  But on the squats, you take enough time between reps (via breathing squats!), dive down, and, somehow, like a miracle, you come back up again.  And BECAUSE you’ve been brain washed, if you ever DON’T come back up, you NEVER think it’s because you’ve reached the limit of your abilities: instead, it was either you didn’t drink enough milk, or you didn’t breathe enough between reps, so, in 47 hours, you come back READY to do it all again.  And when you succeed, you slap another 5lbs on the bar and do it all over again.  Randall simplified progressive overload AND made it achievable AND created a positive feedback loop wherein each time we go to the gym, we can add weight, which makes us stronger so that, when we go back to the gym, we CAN add the weight.


It's just about as simple


 

The book put in one more SECRET code: the 6 week 5x5 follow on program one is supposed to run AFTER Super Squats…which no one ever does (guilty).  BUT, if implemented, what Randall did was create a simple and sustainable periodization approach to continue to self-perpetuate the positive feedback loop of physical transformation that Super Squats Game Genied into success.  Because, again, we see this with trainees currently: they want just ONE program, and to run it forever, because they don’t want to bother thinking.  By equipping the trainee with a second program focus on low reps and strength building, Randall created a very simple 6 week to 6 week phasic training approach of accumulation and intensification which, in turn, SHOULD coincide with a cyclical nutritional protocol as well (as one need not be drinking a gallon of milk a day if NOT doing 20 rep breathing squats).  And, as periodization is SUPPOSED to accomplish: that strength training block SHOULD allow the trainee to lift even MORE weight on their bodybuilding lifts when they return to the breathing squat program. 

 

All this to say that there wasn’t ever anything magical about Super Squats: the real magic was the MIND magic that Randall Strossen employed to simplify the core tenets of successful physical transformation.  He got the trainee bought in, and then took these complex concepts and presented them in an easy to follow protocol in order to ensure compliance, which resulted in observable success, which perpetuated even further compliance.  And after having read the book 20 years ago (holy christ how did I get so old?) and run the program 3 times, I’m able to see and appreciate these codes for what they are.  I’ll still always suggest this program as a paradigm breaker, and I feel like every trainee owes it to themselves to do it one time, because, much like running the Game Genie in the 90s, it can be useful to use some codes to understand how to even PLAY the later stages of the game before you go and try to tackle it “as intended”.