Despite the inclusion of my favorite character class, this is NOT a post about Dungeons and Dragons, but instead I wish to discuss barriers of entry and gatekeeping. People say “gatekeeping” like it’s a bad thing, but consider the origin of such a phrase: WHY would we keep a gate? What is the function of a gate? The gate is there to protect something that we deem valuable. You wouldn’t construct a gate to protect something that was worthless: you’d simply leave it out in the open, exposed to the elements, unprotected, raw, exposed and vulnerable. We put our precious things behind the gate, lock them up, and keep them safe…and that’s exactly WHY we have “barbarians at the gate”. The barbarians KNOW that all the good stuff is behind that gate: and they want in. They WANT go get to all that good stuff, they want INSIDE your city, and they want to get AWAY from all that bad stuff that is out there in the raw, exposed elements. The barbarians will storm the gate, crash the drawbridge, bring out the battering rams and endure the boiling oil, spears and arrows so that they can get BEYOND the gate. These are the barriers to entry they must bypass, the very ones erected by the gatekeepers, because BOTH sides understand how valuable the stuff beyond the gate really is…do you?
Sometimes it's not a gate but a bridge....and it's the barbarians that are keeping it!
What
inspired this post was an interaction I had online recently. I was discussing 5/3/1 with a trainee and
explaining the function of the assistance work: to build muscle. Jim has said this on many occasions during
his weekly podcast, specifically highlighting that the assistance work is where
his athlete tend to exert themselves the MOST, because there’s minimal risk of
getting hurt going to failure on a set of chin ups or push-ups compared to the
core lifts, and this sort of effort is great for building muscle. The trainee asked where I heard that from Jim
and I explained it was in the weekly podcast, to which the trainee informed me
that he didn’t listen to them because “There is an annoying sound in the
background of a dying smoke alarm”.
If you were
to ask me to pinpoint the exact moment I lost my faith in humanity…ok, it
wasn’t here, but this definitely helped re-affirm my decision to be a
misanthrope. That is the SMALLEST
barrier to entry I have ever seen. This
isn’t gatekeeping: this is like a single blade of grass that is slightly taller
than the rest of the lawn, and acting as though this is providing too much
resistance to go forward. Jim Wendler is
a 1000lb squatter that was directly trained and mentored by Louie Simmons who
has coached athletes ranging from high school kids to collegiate athletes and
elite powerlifters, authored several books, and provides a FREE weekly podcast
where he directly answers questions submitted to him by viewers on a wide
variety of topics…and you can’t be bothered to benefit from this knowledge
because there is an annoying sound in the background? While you sit there in your climate
controlled him in the most comfortable chair you own, munching on a snack with
your favorite beverage and your designer headphones pumping in crystal clear
sound, this minor annoyance has halted your ability to gain wisdom?
Do you have
any conception of the idea that, “back in the day”, the only way you gained
this knowledge was to TRAIN alongside this mentor? That there was no internet, no weekly
newsletters, no 1-800 numbers to dail: the only way you had access was to
actually ACCESS the person, in person.
And that meant you were SWEATING alongside them: loading and unloading
plates and bars, going set for set, following them around the gym like a
puppy-dog, and just hoping you’d learn something through sheer osmosis, to say
nothing of if they actually took the time to REALLY explain what the hell it
was they were doing. THAT was the
barrier to entry, and we barbarians were at the gate ready to tear it ALL down
so we could get to the good stuff. And
that was just if you wanted the local “big guy” to share his knowledge. Someone like Jim? Dudes would drive for hours just for the
chance to meet up one time and get whatever download of info they could. There are SO many stories of folks back in
the day getting to York or Gold’s or any of the Meccas of physical
transformation just for ONE session to try to learn as much as they could…and
you can’t be bothered to sit through an annoying sound?
Think of the
other ridiculous barriers to entry that are keeping some barbarians at the
gate. How often do you hear someone say
“I’m not a fan of” when discussing a food product. Not a fan of?
Does EVERYTHING you put inside your face have to be the most delicious
and opulent thing in the world? Do you
legitimately have no room in your life for food that provides a function
outside of satisfying hedonism? Do you
have a childlike approach to eating: being a “picky eater” that will only
subsist on a diet of chicken fingers, French fries and ketchup (ruled a
vegetable by the government!)? To say
nothing of those who claim “I don’t know how to cook”, in an era where, once
again, we have INSTANT access to information such that you can LEARN how to
cook in the span of minutes. And if
you’re REALLY short on time, you can find a youtube video on how to cook and
watch it at 1.5x speed so that you learn FASTER.
However, don't try to COOK the food 1.5x faster by cooking it 1.5x hotter...
And really,
the “I don’t have time” barrier to entry is so patently ridiculous. Super Squats is my go to book for anyone
interested in physical transformation.
It can be read in an afternoon and will give you all the tools you need
for completely transforming yourself…and yet people REFUSE to read it. And here comes the comedy: they then go and
run what they THINK is the program, screw it up because they don’t know HOW to
run the program, and waste 6 weeks of their lives. They didn’t have time to spend an afternoon
reading, but they DID have time to waste 6 weeks? How does that even work? Once again: reading this ONE book was the
barrier for entry, and it was enough to keep some barbarians at the gate. Each and every book you DON’T read is simply
you allowing the gatekeepers to keep keeping the gate!
Think of how
diminutive these barriers to entry are, compared to the REAL ones that are out
there. Think of the barrier to entry
that exists between rep 19 and rep 20 of Super Squats. Or the barrier to entry as you’re 4 gulps
away from finishing the gallon of milk for that day. Think about the barrier to entry that exists
between sets 6 and 7 (of 10) on Deep Water.
Laying on my back in my garage, within the 2 minutes of that rest
period, I legit contemplated selling all of my home gym equipment and quitting
lifting because I was feeling so miserable…and then my timer went off and I got
up and knocked out another set of 10. Because
that misery was the barrier to entry, and I was a barbarian knocking at the
gate because I WANTED IN. Think of all
those trainees who never even got to this GATE because they were denied entry
into the first circle of the promised land from something as inconsequential as
a yucky tasting food or an annoying background noise. Some folks don’t even get to KNOW about the
good stuff that is being gatekept because they don’t even get far enough to SEE
the gate.
Those who refuse to give up their abs will never see the gate of squatting 1200 f**king pounds
Be the
barbarian you know you are. Allow no
gates to stand in your way. Allow no
gatekeepers to keep their gates.
Overcome all barriers to entry.
They wouldn’t have a gate up if there wasn’t something REALLY good on
the other side: go get yours.
The "I don't have time to read" argument really grinds my gears for all the reasons you listed. What a BS thing to try to say.
ReplyDeleteI like that "greatness is just 1 rep/1 set/1 more unit of whatever" mentality you mentioned. Great writeup.
Much appreciated dude. I really hate the veiled notion contained in "I don't have the time", meaning "YOU have all the time in the world to do these things, because you don't have important things to do, unlike me, who has NO time for your unworthy activities." We all have the same 24 hours in a day: we ALL have the time. It's just a matter of priorities.
DeleteAnd thanks for that! That mentality is absolutely valuable.
"I dont have the time"
ReplyDeleteLike, easy strength exists, is effective, and takes maybe 20 minutes once everything is set up. Even the super simple one of just going in for a set of 10 reps every workout. Probably the quickest method for it to be honest.
I am SUCH a fan of Easy Strength for all that it stands for. I can definitely see that being where I end up when I'm ready to hang it all up.
DeleteI work 12 hour days, woth an hour commute.
DeleteOn day shift im awake around 3 and back in bed around 9 pm.
Doing something effective that takes maybe 20-30 minutes a day was quite needed.
Best part is im not killing myself every day.
I can't remember if I've heard from someone or if I made this up, but whenever someone says to me they "don't have time to exercise" (or something of a health pursuit etc) I always say, "no you do have time you just not prioritising it".
ReplyDeleteFWIW I never judge if that's someone's setup, maybe they are too busy and do not prioritise exercise etc, but please don't comply about it and suggest that we who do exercise do have time. Accept your decision and move on
*don't complain about it
DeleteThat nails it right there. We ALL have the time: it's a matter of what we VALUE such that we are willing to invest the time.
Delete